The global consumer health leader Haleon announced the appointment of Andrés González as the new President for Latin America, a decision that consolidated the region as a strategic axis within its international leadership structure. This organizational adjustment aligned with the 'Win as One' strategy, through which Haleon seeks to capitalize on long-term growth opportunities and respond with greater agility to high-potential markets. With this integration, the region ceased to operate solely as an operational block to become a structural component of the company's global leadership.
Before joining Haleon, Andrés González developed an extensive career at Unilever, holding regional leadership positions such as President of Beauty & Wellbeing Latin America and President of Unilever Brazil. The company identified Latin America as a key territory to expand access to daily care solutions, strengthen brands, and consolidate a direct relationship with millions of people. The direct representation of the region in global leadership allowed for a closer alignment between international strategies and the health, social, and commercial realities of the Latin American environment.
The appointment of Andrés González was integrated into a corporate vision aimed at driving sustainable growth in the consumer health business through greater integration of innovation, operations, and regional strategy. Under his leadership, Latin America was positioned as a central component in Haleon's roadmap toward responsible, efficient expansion with a direct impact on the daily lives of the population.
With this move, González joined the Haleon Executive Team (HET), the company's highest executive body, where he will report directly to Brian McNamara, CEO of Haleon. This appointment came at a critical time for the company, which has set a goal of reaching an additional one billion consumers and generating sector-leading profitability in the consumer health sector, with Latin America as one of the main engines of growth.
The formal inclusion of the region in the Haleon Executive Team (HET) elevated its strategic visibility and strengthened its capacity to influence corporate decision-making. His career also includes more than two decades of experience at Qu and a solid stage at Procter & Gamble, consolidating a specialized profile in building trusted brands and leading high-performance teams. This professional background brought Haleon a combination of strategic vision, knowledge of emerging markets, and mass consumption experience with a focus on well-being.
From his new responsibility, González assumed leadership of a region where Haleon's corporate purpose — to offer better daily health with humanity — has particular relevance for consumers.
